Oklahoma City
Museum of Art
Challenge:
OKCMOA was living with remnants of a few former brand eras. Needing to strengthen their reputation as a preeminent arts institution in their region, a brand alignment taking their full offfering into account was needed.
Opportunity:
A streamlined and consistent brand system was created to unify their identity across all brand offerings. The comprehensive system was delivered with the inhouse design team in mind, offering dynamic but easily executable design tools and templates.
Designed in collaboration with Switch of Dallas, TX.